Lost revenue calculator
Calculate your lost revenue.
See how much revenue may be slipping through the cracks from missed calls, slow follow-up, and unconverted leads. Adjust the sliders to match your business.
Three quick questions
Count every call, form, and message — not just the ones you answered.
Your typical ticket, not your biggest one.
Missed calls, slow callbacks, leads nobody chased. Most local businesses land between 20–30%.
100 leads come in every month
At your 15% close rate, about 15 become jobs — $15,000/mo in revenue.
But about 20 of them slip through the cracks
Missed calls, slow follow-up, forgotten estimates — 20% of your leads never really get a chance.
That's $3,000/mo walking out the door
Those leads would have closed at your normal rate. Instead, they book with whoever answered first.
With automation recovering 25% of that leak
$750 back per month
$9,000 a year — an extra booked job every few months.
Estimates only — simple math on the numbers you entered, nothing hidden. A strategy call gives you real numbers from your actual lead flow.
Want a more accurate breakdown for your business?
Get a Free Lost Revenue AnalysisHow the math works
No black box — the estimate uses simple, conservative arithmetic:
Current monthly revenue
monthly leads × conversion rate × average job value
Lost opportunities
monthly leads × missed opportunity rate
Lost revenue
lost opportunities × conversion rate × average job value
Recovered revenue
lost revenue × expected improvement from automation
Annual recovered revenue
recovered revenue × 12